Simple Steps Promotional Marketing
1. Issuing staff and customers with their own reusable mug minimises the use of disposable coffee cups that end up in landfill. You can even add your company branding so it’s always top of mind during their morning cuppa. 2. If you exhibit at trade shows or expos, consider using jute shopper bags rather than disposable plastic bags. Not only are they reusable, but they can also be personalised to create a highly visible branding device. 3. Rather than buying bottled water, switch to reusable drink bottles. This not only helps limit landfill but also reduces the amount of oil required to produce new plastic bottles (1). 4. Consider using innovative water powered devices such as the water powered calculator and the water clock as promotional products. Not only do they remove the need for batteries or external power, but they’re also a great talking point for customers and staff. 5. For your next conference or exhibition, choose pens and notepads that are made from recycled content or can be recycled at the end of their life. 6. Give your staff uniforms a refresh with a range of shirts, Polos and headwear made from environmentally preferable materials such as organic cotton or polyester charcoal bamboo.
To find out more on how to develop a unique sustainable Promotional Marketing solution, contact your Account Manager today on 13 26 44.
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[1] http://www.indiana.edu/~spea/pubs/undergrad-honors/volume-5/huber_marguerite.pdf
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